Financial institutions have committed to integrating natural capital into their business decisions with the unveiling of the ‘Natural Capital Declaration’. But the official launch of the Natural Capital Declaration at the Rio+20 Summit In Rio de Janeiro, Brazil, raised criticisms. According to the NGOs network BankTrack, the Declaration claims the fundamental right of business, and the adopting institutions in particular, to enter every realm of nature and the environment and to identify, price and subsequently market whatever ‘stock’ and ‘service’ can be identified there, under the pretext that this commodification process will help end the ongoing plunder and exploitation of nature. As such, the Declaration is another attempt to promote the liberal, market based ‘green economy’ model sought by business as outcome of the Rio conference.

BankTrack welcomes any initiative by the financial sector that univocally acknowledges the inherent value of nature, as well as the limits posed to their business activities by the environmental carrying capacity of the earth. We equally welcome any sufficiently ambitious, credible initiative of the sector to factor this fundamental recognition into their business and investment decisions.
BankTrack considers the Natural Capital Declaration not such an initiative, but a false and disturbing response of the financial sector to the profound ecological crises of today. It is based upon a fatally flawed understanding of the root causes of these crises (imperfect valuation of ‘Natural Capital and Ecosystem Services’) and proposes an equally flawed solution to them (proper pricing).
BankTrack believes that the manifold ecological crises need a wholy different response: instead of expanding the scope of markets to every domain of nature, creating a true green economy would start from the opposite; reversing the tide of commodification and financialisation, reducing the role of markets and the financial sector, acknowledging the limits of business versus other spheres of life, and recognising the collective responsibility of all people for, and strengthening the democratic control over the worlds’ ecological commons. "Rather than a Natural Capital Declaration we need more Nature without Capital. - says BankTrack release - Instead of launching a vaguely worded voluntary initiative with no immediate discernible impact on everyday investment decisionswe call upon the financial sector to withdraw itself from where it has no rightful place, to adopt strict no-go standards for all business activities that wreak havoc upon nature, climate, the environment and people, and to throw its full weight behind those sectors and initiatives that help preserve, protect and restore the life giving capacity of the earth".